"ENGINEERING THE FUTURE OF THE START-UP NATION"

"ENGINEERING THE FUTURE OF THE START-UP NATION" THE NEW AFEKA COLLEGE CAMPUS IN THE SOUTH-EAST DISTRICT OF TEL AVIV-YAFO A FORWARD-LOOKING ACADEMIC VISION WITH NATIONAL, SOCIOECONOMIC AND URBAN IMPACT

FROM THE DESK OF PROF. AMI MOYAL, PRESIDENT OF AFEKA COLLEGE Dear friends, Afeka Academic College of Engineering in Tel Aviv is expanding its socioeconomic revolution — and we need your help to make our vision a reality. This is your chance to strengthen the national resilience of the start-up nation. We are embarking on the ambitious initiative of building a new campus, strategically located in the underdeveloped YadEliyahu neighborhood of south-east Tel Aviv — one of the lowest socioeconomic regions in the city, that is lacking in commercial opportunities and community facilities. This project carries immense national, social, economic and urban importance. It will transform the entire south of the city, cultivating an ecosystem of inextricable connection between higher education, the preK-12 school system and industry, while serving as a catalyst for local rejuvenation. The impact of this campus will be felt not only in Tel Aviv but nationwide. Engineers are the true force behind Israel’s high-tech industry. In order for the country tomaintain its international status, grow its economy and increase exports, we need engineers who will develop life-changing, life-saving technologies. Yet today, there is an estimated shortage of 13,000 engineers and software developers in Israel. Over the past five years we have been able to increase Afeka’s student body by nearly 50%. Our new and larger campus will enable us to grow an additional ~50% and integrate 1000 newengineers annually into Israel’s high-tech industry, while providing a platform for the best engineering education available in the country — a spacious, modern campus featuring learning spaces and activities that encourage creativity and innovation, newand relevant teachingmethods, and cutting-edge instruction laboratories and applied research centers. Simultaneously, moving our leading academic institution to an underdeveloped neighborhoodwill bridge societal gaps, bringing an influx of students, faculty, commerce and facilities to the area. The newcampus will build a unique socio-economic-educational ecosystem that promotes excellence and innovation in science and technology as a basis for social mobility. The newdormitories on the campus, meanwhile, will provide much-needed access for the social periphery in the city and region. We have completed plans for the initial phase of construction, featuring four buildings (16,160 squaremeters), an 8,000-squaremeter parking lot and a 500-square-meter commercial space on a 25,000-square-meter campus. At a total estimated cost of $85 million, we are now beginning the construction which is scheduled for completion by the end of 2025. Crucially, the campus represents a shared vision between Afeka and the Tel Avivmunicipality. In addition to substantial support provided by the municipality, the project is supported by the government of Israel, through the Council for Higher Education and the Planning and Budgeting Committee. PARTNER WITH US ENERGIZE THE START-UP NATION AND TRANSFORM SOUTH TEL AVIV 2

Afeka College is funding the remainder of the project through both internal sources and private donors. We are now searching for philanthropic partners on this journey. Therein lies your opportunity — tomake a highly impactful investment in Israel's socioeconomic prosperity. The following brochure describes the selection of philanthropic opportunities associated with the new campus, including naming rights for its buildings, laboratories, classrooms and more. We invite you to help us realize this forward-looking academic vision with national, socioeconomic and urban impact. Prof. Ami Moyal, President 3

In cooperation with the city of Tel Aviv-Yafo, the Planning and Budgeting Committee of the Israeli Council for Higher Education and with the support of a private donor, Afeka College is building a new campus strategically located in the developing neighborhood of Yad-Eliyahu. A leading institute of higher education bustlingwith academic life around the clock in the south-east district of Tel Aviv will attract young Israelis and provide innovative services and academic activities, securing prosperity for the area and laying the foundation for the continuous success of the start-upnation. THE VISION ENGINEERING AS A NATIONAL GROWTH ENGINE 4

In a worldmarked by accelerated technological progress that has a profound effect on all aspects of life, employers are looking for workforce-ready engineers with vital personal skills such as multidisciplinary teamwork, self-learning, critical thinking and effective communication. Over the past several years, Afeka has been pioneering strategic institute-wide change to enhance the relevance of our educational process — in turn, forging the future of the workforce in Israel as a whole. We began by defining the desired output of our education process — the ultimate “graduate profile” incorporating not only knowledge and engineering skills, but also vital personal skills and values. We then integrated all elements of our graduate profile, including skills, as learning outcomes of our educational process by modifying curricula, encouraging innovative teachingmethods, integrating awide range of extra-curricular activities, restructuring learning andworkspaces, and building collaborations with the industry and the education system— all for the purpose of increasing the workforce-readiness of our graduates. THE IMPACT MEETING URGENT WORKFORCE NEEDS AND BRIDGING SOCIETAL GAPS FORGING THE FUTURE OF THE WORKFORCE 5

At the root of all technological innovation are people, making engineers thetrue forcebehind Israel’shigh-tech industry. Inorder for the country to maintain its international status, grow its economy and increase exports, we need engineers who will develop life-changing, life-saving technologies. There is an estimated shortage of 13,000 engineers and software developers in the Israeli high-tech industry. This gap has been defined by the government as themain barrier for development in the high-tech sector, with potential consequences on Israel's national resilience and international status as “The Start-Up Nation.” Afeka’s unique approach to engineering educationhas resulted in a 50% increase of our student body over the past five years, as well as a sharp increase in the number of applicants. The construction of a new campus in the south-east district of Tel Aviv will allow us to further increase the number of new engineers by an additional 50% - yielding 1000 new engineers entering the technologyworkforce on a yearly basis. Thiswill contribute to solving the national economy’s pressing challenges, while providing a platformfor the best engineering education available in Israel – amodern campuswith innovative learning spaces and activities that encourage creativity and innovation, cutting-edge teaching laboratories and applied research centers. ADDRESSING ISRAEL’S PRESSING ECONOMIC CHALLENGES 6

Moving the newAfeka campus to a developing neighborhood in the south-east district of Tel Aviv is part of a shared vision between the Tel Aviv municipality and Afeka. Yad-Eliyahu is located in an area of the city that is lacking commercial opportunities and community facilities. According to the most recent data published by the Israeli Central Bureau of Statistics, Yad-Eliyahu’s socioeconomic index of 4.6 out of 10, among the lowest in the country. This comes in stark comparison to the socioeconomic index of 10 held by the location of Afeka College’s current campus in the north of the city. Furthermore, with only 39% of southern Tel Aviv residents holding an academic degree, in comparison to 68% of northern Tel Aviv residents, moving a leading institution for higher education such as Afeka College to the area will transform all of southern Tel Aviv and impact the entire city of Tel Aviv. The new campus will help bridge societal gaps by creating an academic environment that brings an influx of students, faculty, commerce and facilities that will serve as a catalyst for local rejuvenation and provide an opportunity for building a socio-educational ecosystem that promotes excellence and innovation in the fields of science and technology as a basis for social mobility. STRENGTHENING A DEVELOPING COMMUNITY 7

The first stage of construction will include four academic buildings (16,160 m2), publicly accessible commercial spaces and a city square constructed for the local community and which will also lead into the main entrance to the campus. Outdoor spaces will serve as an extension to indoor learning spaces. All four buildings open onto a central plaza where formal or informal gatherings can take place. Multi-level rooftops will be transformed into alternative outdoor learning spaces, that can also serve for future expansion of the indoor spaces. A wide range of outdoor areas will be either completely public or fenced and semi-public. The main academic spaces will be fenced but transparent to passers-by. An underground parking lot will also be included in the initial construction phase. Future construction will include additional academic buildings and student dormitories. THE JOURNEY A CORNERSTONE IN ISRAEL’S FUTURE 8

CURRENT CONSTRUCTION FUTURE DEVELOPMENT 9

BUILDING A The main entrance building to the campus from the city square Total Area: 1,780 m2 on three floors Donation granting building A naming rights: $US 3M BUILDING B Home to the Student Services Center Total Area: 4,095 m2 on five floors Donation granting building B naming rights: $US 7M YOUR OPPORTUNITY INVEST IN ISRAEL’S SOCIOECONOMIC PROSPERITY We invite you to take part in realizing forward-looking academic vision with national, socioeconomic and urban impact and contribute to the national resilience of the start-up nation. BUILDING C Home to main Auditorium, The Center for Innovation and Entrepreneurship and the Library Total Area: 5,160 m2 on five floors Donation granting building C naming rights: $US 9M BUILDING D The multidisciplinary lab building Total Area: 5,005 m2 on five floors Donation granting building D naming rights: $US 10M 10

A B C D NAMING RIGHTS ON CAMPUS BUILDINGS LEAVE YOUR ENDURING MARK ON TEL AVIV’S FUTURE 11

All engineering labs on the newcampuswill fulfill Afeka’s vision for multidisciplinary, experiential learning and applied research, and will be equipped with state-of-the-art technologies designed to encourage students and researchers to engage in real-life problem-solving. AMONG AFEKA'S TEACHING AND APPLIED RESEARCH LABORATORIES Medical Engineering • Electrical Engineering • Mechanical Engineering • Microscopy and Energetic Materials • Energy Conversion and Power Electronics • Renewable Energy • Flow and heat transfer • Speech and Language Processing • Vehicle Systems • Antenna Design • 3D Printing • Physics • Industry 4.0 STATE-OF THE-ART ENGINEERING LABORATORIES AN IMPACTFUL APPROACH ROOTED IN REAL-LIFE PROBLEM-SOLVING Laboratory Average Area: 108 m2 DONATION GRANTING NAMING RIGHTS: $US 400K 13

Today's engineers work together in multidisciplinary teams to research, plan, design and build solutions for society and the world. In preparation for their futures, Afeka believes in incorporating learning spaces that simulate this type of work atmosphere. The new campus library will be modern and spacious with digital databases providing students and faculty with all the necessary resources, in a busy academic environment with various types of learning spaces –whether for quiet individual learning or group study in closed learning spaces that allow for vibrant discussion. INNOVATIVE ENGINEERING LIBRARY A BUSTLING ATMOSPHERE FOR BUILDING SOLUTIONS Area: 720 M2 DONATION GRANTING NAMING RIGHTS: $US 1.25M 15

CONTEMPORARY MAIN AUDITORIUM PROMOTE A VIBRATE STEM ECOSYSTEM Area (250 seats): 675 m2 Afeka's positioning as a leading academic institution in engineering education is a result of an ongoing strategy to encourage innovative pedagogy, promote uncompromising professionalism among faculty and staff and build close ties with leaders in industry, education, mi l itary and government . Forming an Engineering Education ecosystem is one of the cornerstones of producing a future generation of excellent engineers. The main auditorium is the space where professional conferences and other events that cultivate these ties will be held. DONATION GRANTING NAMING RIGHTS: $US 1.2M 17

Engineers lead change and develop solutions to diverse human challenges and problems. Afeka’s Center for Innovation & Entrepreneurship is an integral part of the educational process and learning experience so that students understand that an innovation & entrepreneurship toolkit is essential for all modern engineers – regardless of whether they are leading their own venture or developing products within an organization. DONATION GRANTING NAMING RIGHTS: $US 500K CENTER FOR INNOVATION AND ENTREPRENEURSHIP EMPOWERING STUDENTS WITH ESSENTIAL TOOLS Area: 216 m2 19

Engineering is a challenging, prestigious and highly soughtafter profession. Afeka is continuously working to maintain its status as a leading academic institution for engineering studies, and invests considerable resources in providing the highest standard of service, personal attention and constructive communication in order to assist students in overcoming any challenge. The new campus Student Service Center will combine all departments that assist students in their journey through Afeka in order to provide fast and efficient responses to any issues that arise – these include registrar services, academic counseling, student welfare, a center for promoting learning, final projects, career development, and more. DONATION GRANTING NAMING RIGHTS: $US 620K STUDENT SERVICE CENTER THE HIGHEST STANDARD OF LEARNING AND SERVICE Area: 360 m2 21

Relevant pedagogy is a fundamental value of Afeka – relevant to the course subject, relevant to the lecturer and students, and relevant to the current era. The teaching methods at Afeka are adapted to the new generation of students, impart skills, arouse curiosity and inspire excellence. Afeka supports faculty members in pursuing their pedagogical aspirations and utilizing or developing innovative, creative and original teaching methods that allow students to learn in effective and enjoyable ways. The new campus classrooms will be an integral part of the teaching and learning experience by supporting teamwork, interactive discussion, and experiential or Project Based Learning (PBL). CLASSROOMS MAINTAINING RELEVANCE IN TODAY’S EVOLVING LEARNING LANDSCAPE DONATION GRANTING NAMING RIGHTS FOR A STANDARD CLASSROOM: $US 50K DONATION GRANTING NAMING RIGHTS FOR A PBL CLASSROOM: $US 100K 23

An excellent engineer needsmore than an excellent education; engineers should feel responsibility for their surrounding environment and understand their role in society as “agents of change” who can apply their knowledge and skills for the benefit of humanity. As educators, it is our responsibility to encourage our students to be socially engaged, thuswe havemade social involvement a cornerstone of the educationwe offer our engineering students. We also believe it is our obligation to actively contribute along the entire national K-12 STEM education continuum, with the goal of reaching every part of the country, particularly the geographical and social periphery. To attain these goals, Afeka established a Social Involvement Unit dedicated to fostering social involvement, establishing collaborations and overseeing all social involvement activities. Afeka’s numerous social involvement programs aim to impact Israeli youth by exposing them to the beauty of science, technology and engineering age-appropriate activities that are hands-on, enriching and fun. All social involvement activities are led by specially trained Afeka students. The students serve as role models to youth who lack confidence in their ability succeed in fields of engineering or in higher education in general, while at the same time financing their own education through scholarships. Afeka has already begun building tieswith schools situated near the newcampus. Themovewill provide us with an opportunity to show the level of impact a socio-educational ecosystem can have on a community. DONATION GRANTING NAMING RIGHTS FOR A SPECIFIC SOCIAL INVOLVEMENT PROJECT: $US 250K DONATION GRANTING NAMING RIGHTS FOR THE SOCIAL INVOLVEMENT UNIT: $US 1.5M AFEKA IN THE COMMUNITY EMPOWERING AGENTS OF CHANGE 25

WHY AFEKA? OUR STORY ELEVATING THE MODERN TECHNOLOGY WORKFORCE The Afeka Academic College of Engineering in Tel Aviv was established in 1996 and is a public college certified by the Israeli Council for Higher Education and funded by its Planning and Budgeting Committee. Afeka is a unique and contemporary academic institution educating engineers with the knowledge, skills and values needed to become excellent engineers in the modern technology workforce. 3340 STUDENTS 6 SCHOOLS OF ENGINEERING 7 UNDERGRADUATE PROGRAMS 450 FACULTY & STAFF $US 2B ANNUAL CONTRIBUTION TO THE ISRAELI GDP 5 MULTIDISCIPLINARY GRADUATE PROGRAMS 8100 ALUMNI 97% INDUSTRY EMPLOYED 26

Mathematics Physics Liberal Arts And Society English Final Projects ACADEMIC UNITS SUPPORTING ALL SCHOOLS OF ENGINEERING Electrical Engineering Mechanical Engineering Medical Engineering Medical Engineering Data Science And AI Data Science Intelligent Systems System Engineering Electrical Engineering Energy And Power Systems Engineering Thesis & Non-Thesis Engineering & Management Industrial Engineering & Management Software Engineering Computer Science SCHOOLS OF ENGINEERING Mechanical Engineering Industrial Engineering & Mgmt. Software Engineering Medical Engineering UNDERGRADUATE PROGRAMS GRADUATE PROGRAMS 27

At Afeka, we believe that engineering is a passion – to explore, to discover, to think differently and to develop products and solutions for the benefit of society as a whole. In today’s world, disciplinary knowledge is constantly changing. Thus, in addition to profound scientific and engineering knowledge and engineering skills, young engineers integrating into the workforce are required to demonstrate a variety of personal skills — such as effective communication, critical thinking, self-learning and multidisciplinary teamwork. Over the past several years at Afeka, we initiated a profound change in the engineering education processwhile establishing platforms that encourage and support implementation of the change, all driven by one common goal – to ensure our graduates possess all the knowledge, skills and values needed to become successful engineers with a comprehensive perspective and a passion for solving problems, making an impact, and changing the world we live in for the better. Afeka’s reputation for excellence and passion for engineering education have led to a consistent increase and improvement in all parameters of activity: the number of applicants, students, graduates and facultymembers, the employment rate of our alumni and our branding. WHY AFEKA? OUR PHILOSOPHY A PASSION FOR ENGINEERING AND CHANGING THE WORLD FOR THE BETTER 28

WHY AFEKA? OUR FUTURE TRANSFORMING ENGINEERING EDUCATION AND STRENGTHENING ISRAEL’S WORKFORCE AND SOCIETY Afeka is now embarking on a new journey that includes furthering our academic development; integrating relevant pedagogy; building a new and modern campus; increasing the number of engineers we contribute to society; and influencing a transformation of engineering education in Israel and around the world. Our new, expanded, strategically located campuswill empower Afeka to continue to grow and educate more engineers for Israel’s workforce and society, boosting socioeconomic reform that builds and strengthens the start-up nation for generations to come. 29

"During a professional visit to Afeka while serving at the Directorate of Defense Research & Development, I was exposed to an impressive institution that drew me back to academia while in the midst of a productive career. The new and pioneering program for intelligent systems, and faculty who believed in me, encouraged me to return to school at an advanced stage in my life. The enriching and challenging studies equipped me with important tools that I am able to implement as part of my work today." MERAV DAVIDOVITS Intelligent Systems M.Sc. Alumnus Senior Director - SW Applications & AI Product Manager at Elbit Systems C41 & Cyber "The professional tools I received duringmy engineering studies at Afeka, that combined the foundations of engineering with creative entrepreneurial thinking, have been essential for me in dealing with complex challenges, such as planning and overseeing the construction of the first industrial solar energy system in Israel, and in the constant integration of innovation on the job, in business development, entrepreneurship, in global expansion, and more." "Afeka College providedme with knowledge and engineering tools and prepared me for my military service and for the high-tech and technology workforce. My role in the military offers me the opportunity to contribute to the country while harnessing technology to develop systems for the IDF with advanced capabilities that provide protection for Israel and its citizens. This synergy is evidence of just how import engineering is in saving lives andmaintaining the strength of the country." YAKI NOYMAN Electrical Engineering B.Sc. Alumnus Chief Executive Officer at Doral LT. COL. LIRON ELZON Software Engineering B.Sc. Alumnus Head of Operations Systems Development for the Telecommunications and Information Technology Unit OUR INDUSTRY-LEADING ALUMNI 30

"Afeka is a home that is with you at every stage – whether during your studies or by providing mentoring throughout your career after graduation" SHARONA EZRA Software Engineering B.Sc. Alumnus Software Group Leader at Mataf – Fibi (First International Bank of Israel) "I am proud to be a graduate of Afeka, an academic institute that incorporates the development skills into its vision for preparing students for theworkforce. This is in linewith industry companies that expect new engineers to be equipped with more than just knowledge at a professional level, but also with skills that allow them to self-learn and easily adapt to new technologies over time." "Flexibility of thought makes the difference between a good engineer and a great engineer. At Afeka, alongside mental flexibility, I gained the technical understanding and ability to deeply look at processes. Whenmanaging projects, technical background enhances your decision-making abilities and your understanding of how things are supposed to work. In my day-to-day professional life, I do not write code or design circuits, but I do look at technical processes and know how to be precise in requestingwhat I'm looking for. I feel this critical ability came frommy studies at Afeka." ELAD SERFATI Electrical Engineering B.Sc. Alumnus CEO of OrCam Technologies HAREL TAYEB Software Engineering B.Sc. Alumnus CEO at eTeacher Group 31

For more information on Afeka, the opportunities presented in this brochure or additional opportunities, please contact: MICHAL GISHRI Chief of Staff and Head of the Resource Development Office of the President Afeka – Academic College of Engineering in Tel Aviv T: +972-3-768-8762 M: +972-54-680-3232 michalg@afeka.ac.il 32

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